El Guacamole Collateral

El Guacamole, the Original Taco & Burrito Food Cart in Portland, Oregon. At-cart menu (front and back) and business card (front and back) use strategic color usage, typographical, and pepper branding elements to portray the authentic yet modern twist on the food and people.

Conception

  • 01. Branding (Logo)
  • 02. Double-sided full color menu
  • 03. Business cards
  • 04. Signage
  • 05. Truck wrap.